Nwj Store Gold & Diamond Rings, Earrings & More Jewelry
In 2023, India witnessed a shift in shopper demand, as sales of low-priced goods declined while luxury objects surged, marking a notable pattern. Companies adapted by targeting prosperous shoppers to offset reduced sales and declining margins, highlighting a clear split in consumer preferences in the course of premium products amid market challenges. The drop in consumption of plain gold jewelry has impacted the manufacturers of plain gold jewelry from Tamil Nadu, Kolkata and Delhi. Muthu Venkatraman mentioned that the orders for plain gold jewelry have trickled down post the surge in gold prices.
- ROBERT BOUQUET questions whether this can be
